Advertising - HomePages® Yellow Pages

Yellow Pages Advertising Works!

DIRECTIVE MEDIA

Yellow Pages advertising is both the most used form of advertising in the world (by the percentage of consumer references) and the most purchased form of advertising in the world (by the percentage of business owners who buy it).

Why have Yellow Pages proven to be such a valuable medium? Yellow Pages serve as a buyer's guide. Consumers reach for a phone book only after they've decided that they are going to buy from someone. The telephone directory is an advertising medium used by buyers when they are seeking sellers. Few other advertising mediums can make that claim. Voluminous third party research - from university studies to independent consumer and trade group surveys - consistently demonstrates that Yellow Pages advertising is an effective and (generally) cost-effective investment.

HomePages Yellow Pages - Affordable, Convenient, Local Business Advertising

HomePages Yellow Pages - Affordable, Convenient, Local Business Advertising

If you would like to find out more about publishing in the HomePages® Directories, please email us at: amppages@homepagesdirectories.com

USEFUL LIFE

Consumers use and keep telephone directories for at least a full year. Advertising in a HomePages® Directory puts your critical business information within easy reach of the buying public 24 hours a day, 365 days per year.

LOCAL AND TRUSTED

The HomePages® Directories are trusted and regularly used in the homes and businesses in the towns served by our books. Because of our directory's local character and content, ads in our yellow pages carry the implied weight of a warm personal recommendation.

COVERAGE

The United States Post Office delivers the HomePages® Directories to every address in the communities served by the book. This saturation mailing ensures that every family, business, Post Office boxholder, and rural route address will receive a copy. Unlike most other directory publishers, we do not leave it to low paid, third party independent contractors to throw our book up on driveways or porches, where they are likely to sit out in rain, snow, or bushes as they wait to be brought inside. HomePages® Directories come in the mail, hand delivered by a uniformed United States Post Office employee.